Microsites
Before we get lost in technical jargon, let’s clarify that a microsite is a website, just a smaller version. A microsite can have many different uses. We recommend a microsite when a client’s website is large and there is a specific message or event that needs a clean, direct line to connect the audience to... Read More
GREENERY – 2017 PANTONE COLOR OF THE YEAR
GREENERY PANTONE 15-0343 A refreshing and revitalizing shade, Greenery is symbolic of new beginnings. Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a... Read More
Pantone Color of the Year 2016
WHAT IS THE PANTONE COLOR OF THE YEAR? A symbolic color selection; a color snapshot of what we see taking place in our culture that serves as an expression of a mood and an attitude. For the first time Pantone introduces two shades, Rose Quartz and Serenity as the PANTONE Color of the Year 2016.... Read More
Sock It To Me
When the five living U.S. presidents recently gathered in Dallas to dedicate the George W. Bush Presidential Library and Museum, they and the crowd were in for a little surprise. As 90-year-old George H.W. Bush entered the ceremony in a wheelchair, he certainly made a statement with a pair of bright pink socks peeking out... Read More
Pantone Color of the Year
Pantone has named Marsala as the 2015 color of the year. It is an earthy color that pairs well with other earthy neutrals. We are excited to use this new color alone and in a color palette. Depending upon how it is used, it can be seasonal or represent a brand. To learn more, visit pantone.com.... Read More
Another Successful BCA Fundraising Event
Mary Ferrara with Yonni Wattenmaker, Executive Director of BCA and Pat Battle, co-anchor for NBC’s “Weekend Today in New York” and is the station’s New Jersey senior correspondent assigned to NBC4 New York’s news bureau based in Fort Lee, N.J. at the BCA Annual Benefit Luncheon and Fashion Show.
Powerful Women
Great event sponsored by the Fairfield County and Westchester County Business Journals. I had the opportunity to meet Suzyn Waldman and listen to Paula Zahn and Valerie Salembier speak about Powerful Women in Communications. Each of these women have amazing careers and yet all are the kind of women you want to sit down with... Read More