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GREENERY – 2017 PANTONE COLOR OF THE YEAR

GREENERY PANTONE 15-0343 A refreshing and revitalizing shade, Greenery is symbolic of new beginnings. Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a... Read More

Statistics that will surprise you

There’s no question that digital information is quick, easy, and away of life for most of us. No one is driving to the local library to look up a fact anymore. It’s archaic. However, the printed word is still very relevant and growing in market share when advertisers are deciding where to spend their money,... Read More

9 TIPS FOR BETTER BUSINESS EMAILS

If you are experiencing declining open rates for your emails, you want to take a critical look at some key components and revamp your message. Humanize the “From”: The address from which you send sales emails influences open rates. Recipients are more inclined to open an email from a sender whose real name is in... Read More
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