PCI Creative Group Blog

Apex Award Winner

Award-winning Design The Magazine for Greenwich Hospital was awarded the 2017 Apex Award for Publication Excellence. The award is presented based on graphic design, editorial content and for achieving overall communications effectiveness and excellence. There were over 1300 entries and the award was given in the magazine, journal and tabloid category of 32+ pages. PCI Creative Group... Read More

Be Cool with Promotional Water Bottles

Promote your business with re-usable water bottles. Imprint your company logo on them to impress your customers. Water bottles are valuable promotional items that get used, not thrown out. And you want your customers to get use out of your promo items. They will keep them longer. Ninety-one percent of consumers say a promotional product’s... Read More

Microsites

Before we get lost in technical jargon, let’s clarify that a microsite is a website, just a smaller version. A microsite can have many different uses. We recommend a microsite when a client’s website is large and there is a specific message or event that needs a clean, direct line to connect the audience to... Read More

GREENERY – 2017 PANTONE COLOR OF THE YEAR

GREENERY PANTONE 15-0343 A refreshing and revitalizing shade, Greenery is symbolic of new beginnings. Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a... Read More

Statistics that will surprise you

There’s no question that digital information is quick, easy, and away of life for most of us. No one is driving to the local library to look up a fact anymore. It’s archaic. However, the printed word is still very relevant and growing in market share when advertisers are deciding where to spend their money,... Read More

9 TIPS FOR BETTER BUSINESS EMAILS

If you are experiencing declining open rates for your emails, you want to take a critical look at some key components and revamp your message. Humanize the “From”: The address from which you send sales emails influences open rates. Recipients are more inclined to open an email from a sender whose real name is in... Read More
Rose Quartz and Serenity

Pantone Color of the Year 2016

WHAT IS THE PANTONE COLOR OF THE YEAR? A symbolic color selection; a color snapshot of what we see taking place in our culture that serves as an expression of a mood and an attitude. For the first time Pantone introduces two shades, Rose Quartz and Serenity as the PANTONE Color of the Year 2016.... Read More

Plan Now for More Effective Meetings

Face-to-face meetings are still the most effective way to connect with prospects and existing customers. To make the most of trade shows, meetings and events, you need to plan ahead. There are many opportunities to promote your business with appreciation gifts, awards and of course give-away items. There are items available at all price points... Read More

Congressman Himes Visited PCI Creative Group

Anne Chiapetta and Mary Ferrara, principals of PCI Creative Group, LLC received a visit from Congressman Himes on August 28th. The Congressman knew of the company through their involvement with WBDC, the Women’s Business Development Council, and the work they have done with the organization. As a women-owned small business, the Congressman believes these voices... Read More
Scroll to Top